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Wellthie, a bloom allowance aeronautics startup launched by a above Anthem Blue Cross Bue Shield artefact development executive, has aloft $5 actor in a Series A round, according to a aggregation blog post. The new allotment will be acclimated to bolster the New York-based company’s sales and business beef as it prepares to aggrandize into vision, dental and activity allowance in the additional quarter, Sally Poblete, Wellthie Founder and CEO, told MedCity News in a buzz interview.
IA Capital Accumulation led the advance annular with accord from Aflac Accumulated Ventures. Last month, Aflac appear affairs to set up a $100 actor armamentarium to advance in aboriginal date companies accordant to Aflac’s amount business. Some of the angel investors from the allowance industry that accept backed Wellthie include Mike Battaglia, above arch chump administrator at Humana, Dr. Bill Winkenwerder, a former co-CEO of Highmark Blue Cross Blue Shield, and Sam Havens, a above CEO of Prudential Healthcare.
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“What’s different and agitative about this annular is allowance industry luminaries are putting in their own money,” Poblete said. “It shows that the abutment we’re accepting is from bodies abysmal aural the industry.”
Poblete said she sees the business as a way to abutment allowance brokers that assignment with baby businesses and carriers with technology by convalescent accommodation abutment and accouterment added able-bodied features. For brokers, Wellthie can do book planning, accommodate a basic storefront and accord medical and accessory quotes through a arcade and acceptance platform. For insurers, it can advice them administer baby accumulation and alone associates and drive growth. Wellthie’s belvedere additionally helps payers do bazaar assay based on members’ purchasing behavior.
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Wellthie and added technology companies accept developed chump accord administration articles to advice allowance companies become added consumer-focused and their affairs easier to understand. As the allowance industry waits for the GOP to put their own aldermanic brand on allowance reform, it will be absorbing to see whether allowance companies will await added on bloom tech companies like Wellthie.
Photo: Sean Lau / EyeEm, Getty Images
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